JVKE FEAT. THE SUN
For the release of the new Magnum Sunlover (an indulgent ice cream with coconut and mango) we came our dreams of becoming astronauts true. Or kind of.
In partnership with NASA, we commisioned Dr. Robert Alexander to sonify the sun. The actual Sun. And along with the tiktok celebrity JVKE and the grammy awarded producer Alex Metric we created an out-of-this-world collaboration with a song that has never been heard before.
CREDITS:
ECD: Tomás Ostiglia
Creative Directors: Kevin Cabuli & Jorge Zacher
Senior Creative Team: Pedro Mezzini & Augusto Callegari
Creative Team: Josefina Mateo & Ezequiel Scarpini
Creative Trainees: Beatriz Zambrano, Leticia Díaz, Daniela González
Design Lead: Yan Graller
Senior Art Director: Alan Chung
Designer Trainee: Maria Sancho
Head of Production: Felipe Calviño
Managing Director: Tom Elliston
Account Director: Catalina Aguirre
Account Supervisor: Cristina Panea
Producer: Jorge Saade
Director: Joe Connor
Production company: Chief